Sanctum is video based work that interacts with its viewers.
It is displayed at the Henry Museum and is positioned to face outward, to the
walkway just in front of the museum. At first glance it looks as if it is
playing a loop of previously recorded footage, but it quickly becomes obviously
that each screen is a live feed, being transmitted from various locations on
campus. A couple of the cameras are positioned directly in front of the piece
and are meant to generate participation. If a person stands close enough, the
installation, it will collect information about the viewer and determine what
demographic they belong to based off previously collected data. In turn,
Facebook posts from other people within that same demographic will appear on
the screen.
Initially, I found this installation to be slightly
uninteresting, but it has actually become more interesting the more I think
about it. In this day and age, the large majority of people have become numb
and/or unaware of how many different systems are in place to track, categorize
and monitor all of us. Facebook is an interesting example because this is a
tracking and archiving system that most of us readily participate in without a
second thought. However, in the context of Sanctum, we are forced to be aware
of exactly how much social media has infiltrated our everyday lives. As you
stand in front of Sanctum, the interaction is fun at first. You are able to see
all the other locations that are being filmed as it determines what demographic
you belong to, but once it begins displaying the posts of others, it is a
rather uneasy feeling. When looking at your own profile, personal information
is assumed, but to be filmed without permission, and then categorized so easily
is a little terrifying. Knowing that the images are not archived is a slightly
comforting, but it is still an interesting experiment into the world of
surveillance and monitoring.
No comments:
Post a Comment